Market Analysis

Charleston Rental Market

Rental investment market data and analysis · Updated November 2026

Median Home Price

$522,450

Average Monthly Rent

$2,016

Estimated Cap Rate

4.6%

Rent-to-Price Ratio

0.4%

Below 1% Rule

Rent ÷ price by zip code

0 of 4 clear the 1% rule · November 2026

ZipMedian priceMedian rentRent ÷ price
29406$299,900$1,5880.53%
29414$459,900$1,9100.42%
29407$585,000$1,7660.30%
29403$1,050,000$2,8000.27%

Rent ÷ price over time

PacRent rent-to-price index · Charleston

0.30%0.70%1.10%1% RULENovNov
Latest reading 0.39% · 2 monthly readings

Context · FRED home price index

Market Trends

Charleston metro area — % change since 2018

Home Prices

+102.5%

Rent Index

+36.2%

-2%19%41%62%83%104%20182020202220242026

Average Rent by Bedroom

BedroomsAvg Rent
Condo$1,888/mo
Apartment$1,925/mo
Multi-Family$1,994/mo
Townhouse$2,225/mo
Single Family$2,873/mo

Sample Investment Analysis

Based on median price + average rent, 20% down, 6.8% rate, 30yr

Purchase Price$522,450
Down Payment (20%)$104,490
Monthly P&I$2,725
Monthly Rent$2,016
Est. NOI$14,515/yr
Est. Cash Flow-$1,515/mo
Cash on Cash-15.8%

The Charleston market is cash-flow negative at median prices. Look for properties 15-20% below median or with value-add potential.

What Investors Should Know About Charleston

  • 1Compressed cap rates below 5% — focus on appreciation or value-add deals
  • 21% Rule fails at median prices — need rent of $5,225/mo to pass
  • 3Above-average rents support strong gross income per unit
  • 4Premium market — higher capital requirements but potential for appreciation

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