Market Analysis

Rochester Rental Market

Rental investment market data and analysis · Updated November 2026

Median Home Price

$349,900

Average Monthly Rent

$1,405

Estimated Cap Rate

4.8%

Rent-to-Price Ratio

0.4%

Below 1% Rule

Rent ÷ price by zip code

1 of 4 clear the 1% rule · November 2026

ZipMedian priceMedian rentRent ÷ price
14611$119,900$1,3001.08%
14620$249,900$1,6500.66%
14607$449,900$1,2950.29%
14604$575,000$1,3750.24%

Context · FRED home price index

Market Trends

Rochester metro area — % change since 2018

Home Prices

+105.8%

Rent Index

+36.2%

-2%20%42%64%86%108%20182020202220242026

Average Rent by Bedroom

BedroomsAvg Rent
Apartment$1,280/mo
Condo$1,448/mo
Single Family$1,618/mo
Multi-Family$1,688/mo
Townhouse$1,788/mo

Sample Investment Analysis

Based on median price + average rent, 20% down, 6.8% rate, 30yr

Purchase Price$349,900
Down Payment (20%)$69,980
Monthly P&I$1,825
Monthly Rent$1,405
Est. NOI$10,116/yr
Est. Cash Flow-$982/mo
Cash on Cash-15.3%

The Rochester market is cash-flow negative at median prices. Look for properties 15-20% below median or with value-add potential.

What Investors Should Know About Rochester

  • 1Compressed cap rates below 5% — focus on appreciation or value-add deals
  • 21% Rule fails at median prices — need rent of $3,499/mo to pass
  • 3Below-average rents keep entry costs low for new investors

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